All posts tagged "June 2019"

  • The Common Good with Frank Lawrence

    The word “cooperative” has a dual meaning.  As an adjective, the word is defined as “involving mutual assistance in working toward a common goal.” And...

  • How to Find and Buy the Best Equipment

    Between the many types of clubs found in the fitness industry — boutique, high-value/low-price (HVLP), full service or any other variation — there’s one constant:...

  • Fine Dining

    Food and beverage operations provide a significant boost to the member experience, even though they’re often not a top priority. Whether it’s a quick bite...

  • Small, But Mighty

    Small group training (SGT), an increasingly popular programming option in the fitness industry, could be the perfect addition to your class schedule. Maximizing on SGT...

  • How to Clone Your Top Customers

    Picture your ideal customer — the one who spends the most dollars at your facility, and who is the most engaged.  Now imagine you could clone...

  • A Wealth Of Knowledge

    Imagine you could gain access to 400-plus years of combined experience in the fitness industry in the span of 2.5 days. What insights could you...

  • Ask The Expert: Lisa Lipscomb On Small Group Training

    You have questions, we have answers. This month we spoke with Lisa Lipscomb, the vice president of fitness at Vida Fitness and Aura Spa about...

  • No More Excuses

    Crystal Reynolds has heard all the excuses in the world. From statements like “I’m too old” to “I’m too hungover,” there’s no limit to what...

  • Leading With Strengths

    It seems almost counterintuitive that we should focus our efforts on developing and working to our strengths, rather than always working to “fix” or improve...

  • The Best Way To Commit To Something

    A lot of people ask me, “How did you become a training facilitator and professional speaker?” In May of 2009, I was a newer general manager...