Personal trainers today are finding success amid COVID-19. Personal training can be a major revenue driver and is definitely one of the “stickiest” connection points for members. Whether you have reopened or are planning to ...
Whether you’re surfing the net, talking to neighbors, reading the paper or watching TV, the most popular phrase being used today is unequivocally “the new normal.” However, there is nothing normal about the COVID-19 situation. ...
The fitness industry has changed dramatically, and no area more so than personal training. Everyone is scrambling to rethink how business is conducted. How do you effectively train a client when you can’t get closer than six ...
Connections made from trainers to clients can be one of the most valuable assets to a club’s experience. The bonds and success stories that stand out are made from trainers who combine their unique approaches ...
Social distance rules now dictate our contact with each other in social settings, including health clubs, gyms and studios. Since no one knows what the new normal will be, I have a few suggested changes ...
Personal trainers are passionate, energetic and dynamic — all wonderful things that make them amazing at their chosen career. But typically, they struggle with basic business practices necessary to build, grow and maintain their client ...
This month we spoke to Allison Flatley, an industry consultant, about recovery in health clubs. Club Solutions: What trends are you seeing in recovery across the fitness industry? Allison Flatley: Recovery is growing, and commercial health ...
The onboarding process is key to get new personal trainers accustomed to the club’s culture, ensure they’re prepared to be on their own and help them stand out from competition. Ethan Smoorenburg, the regional director ...
The mind is like a muscle — to make it stronger, you have to put in the work. And just as a personal trainer is a resource for members to get stronger, continuing education courses ...
If at first you don’t succeed, try, try again. Advantage Training, operating since 2016 in Scottsdale, Arizona, has learned this lesson well after first starting out as a provider of various wellness services. In fact, ...
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