What Motivates Men vs. Women to Invest in Personal Training
Personal training is a common service in the fitness industry, but the reasoning behind why men and women choose personal ...
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Tag: strength training
Why Women Don’t Need to Time Strength Training Around Their Cycle
As fitness guidance continues to evolve, some of the most widely accepted ideas deserve a second look. In Episode 5 ...
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How to Talk About Strength Training Without Confusing Members
Strength training guidance can be confusing — but what if it's much more simpler than consumers and club operators thought? ...
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The Strength Continuum and Member Success
From heavy lifts to high-rep endurance, strength training exists on a continuum. Here’s how to segment each type to satisfy ...
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2025’s Defining Group Fitness Trends
From Pilates popularity to cycling’s decline, fitness directors share group fitness trends and declines as we look ahead to 2026. ...
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Revolutionizing Strength Training with Luke Carlson and Discover Strength
Luke Carlson, the founder and CEO of Discover Strength, sat down with Club Solutions Magazine Podcast host Rachel Chonko to ...
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The New Role of Strength in Member Retention
As interest in strength training surges, club operators are rethinking class formats, facility layouts and retention strategies. Strength training has ...
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Why a Gym Reinvestment Strategy Is Essential for Growth
Andy Peat, CEO of Fitness On Demand, explains why a smart gym reinvestment strategy — including strength upgrades, recovery tools ...
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