Say you have an all-star sales team. Every player is a key performer, with each person meeting or exceeding their goals each month.
Now, let’s take that all-star sales team, and support it with a robust sales software. Now, those all-star players are virtually unstoppable.
Here, Brian Ameluxen, the director of sales and business development for GymSales, discusses the importance of clubs complementing their sales teams with great sales software — and why GymSales is a great choice.
CS: What can GymSales’ sales software do that employees can’t?
BA: Employees are a club’s greatest asset and resource, however, they are often spread thin on time with what is required to manage and complete day-to-day operations and sales tasks effectively. As an automated solution, GymSales fixes this by managing the sales process for them. From lead acquisition to outreach, engagement and follow-up, GymSales ensures that tasks are scheduled and completed on time when it’s most effective, so that leads are nurtured properly.
CS: Why is it smart for clubs to invest in good sales software?
BA: With an increasingly competitive landscape requiring clubs to be more accessible and attentive, opportunity belongs to those who are proactive. To be proactive you must first be organized and sales management software is what industry leaders rely on to organize their club’s sales process and sales team.
CS: How does the technology help generate leads?
BA: In addition to integrating with website forms, marketing platforms and social media, GymSales allows you to create lead capture forms from within the platform. Once created, these forms can be quickly published to various outlets, (ex. websites, social media, blogs, etc.) or sent via SMS text and email, to capture more leads.
CS: What separates it from other sales software?
BA: GymSales is preferred by club staff and operators because it’s tailored to the needs of fitness industry operators and staff. Compared to other platforms intended to serve the same purpose, GymSales is different because it delivers more functionality through an intuitive and cleanly presented platform. Its robust, yet easy to use, so club staff and operators actually like to use it.
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Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.
