World Gym International, the franchise arm of World Gym Corporation, has entered into a master franchise agreement with Flag Holding LTDA to significantly expand its footprint in Brazil to 50 World Gym locations within five years.
Flag Holding is led by CEO Flavia Almeida, co-owner and operator of 17 World Gym locations in Goiás and the Federal District of Brasília. Since opening the first World Gym in Brasília in 2012, Almeida has established the brand as the premier fitness chain, offering the largest selection of strength and cardio equipment.
The MFA grants Flag Holding LTDA exclusive rights to expand World Gym into Brazil’s 25 other states. This strategic partnership will position Brazil as the third largest World Gym market — following Taiwan and Australia — and greatly enhance World Gym’s presence in South America.
“We’re thrilled to partner with Flag Holding LTDA and Flavia Almeida, whose vision and proven success in Goiás make them the ideal partner to drive World Gym’s growth across Brazil,” said John Caraccio, the CEO of World Gym International. “This agreement marks a significant milestone in our global expansion strategy, bringing our world-class fitness offerings to more communities in South America.”
Flavia Almeida, CEO of Flag Holding, added, “We have received strong interest from potential franchisees across Brazil, who desire to operate the iconic World Gym brand with its proven systems and IT support. We have several franchise agreements pending completion at this time.”
About World Gym Corporation
World Gym Corporation is Taiwan’s largest fitness chain, operating over 135 locations. In 2024, it acquired World Gym International, securing the iconic World Gym brand and global operating rights, establishing itself as a global fitness leader with a franchise network spanning 10 countries and over 270 locations. The company continues to empower individuals worldwide to achieve their fitness goals and live healthier lives through state-of-the-art facilities, innovative programs and technology-driven solutions.