Chad Shaw, COO of Fit Athletic Club in San Diego, sat down with Club Solutions Magazine podcast host Rachel Chonko to discuss community, recovery and wellness in the fitness industry.
Shaw discusses the luxury fitness brand’s signature events, its wellness day-club concept Fit Social and the integration of recovery amenities directly into membership. He also touches on rising trends such as strength training and the influence of wellness podcasts. And lastly, he focuses on Fit’s number one priority — community.
Listen to the conversation below:
Show Notes
- At 1:14, Shaw shares the origin story of Fit Athletic Club and how it became a natural fit in San Diego.
- Shaw discusses how Fit engages its core demographic and keeps members on site longer at 2:57.
- At 5:00, Shaw explains why social spaces and coworking are the future of fitness.
- Shaw gives advice for operators exploring recovery investments at 10:13.
- Learn about strength training’s rise and how it’s reshaping facility planning at 13:26.
- At 17:15 Shaw shares his biggest point of pride — creating true community.
- Shaw highlights what’s ahead for Fit at 21:56.
Subscribe to the Club Solutions Magazine podcast on Apple Podcasts, SoundCloud and Spotify.
Prefer to watch? View the YouTube version below:
