The former chief financial officer of Planet Fitness, Tom Fitzgerald, has been appointed to interim chief financial officer.
Planet Fitness, Inc. announced that Tom Fitzgerald, who previously served as Planet Fitness’ chief financial officer, has been appointed interim CFO, effective today. Fitzgerald’s appointment follows the departure of Jay Stasz from the company. The company, with the support of a leading executive search firm, has initiated the process to identify a permanent CFO.
“We’re pleased to welcome Tom back to the Planet Fitness team as Interim CFO,” said Colleen Keating, the CEO of Planet Fitness. “Tom brings deep institutional knowledge of our business and industry, and a proven track record of strong financial and business leadership. Having guided the company through significant periods of growth, Tom’s broad background across several multi-unit brands and expertise driving value creation will support the execution of our long‑term strategy as we conduct the search for a permanent CFO.”
“My time as CFO of Planet Fitness stands out as a highlight of my career, and I’m excited to return and support the company through this interim period,” said Fitzgerald. “Planet Fitness has a powerful brand, a highly resilient franchise model, and significant long‑term growth opportunity. As the company conducts its search process for the next CFO, I look forward to working closely with Colleen and the leadership team to advance the Company’s strategic and financial objectives and strengthen our competitive edge.”
Keating continued, “I thank Jay for his contributions during his time with the company. We appreciate his service and wish him success in his next chapter.”
The company is reaffirming its 2026 financial guidance, as previously announced on February 24, 2026.
About Tom Fitzgerald
Fitzgerald is a highly accomplished senior financial executive with more than four decades of experience in senior finance and operating leadership roles across multi‑unit, consumer‑facing businesses. He joined Planet Fitness as CFO in 2020, serving in that role through 2024, where his responsibilities included all aspects of financial leadership, including financial strategy, capital allocation, investor relations, and supporting the company through the COVID‑19 period, as well as playing a key role in the acquisition of one of Planet Fitness’ largest and best‑performing franchisees.
Prior to joining Planet Fitness, Fitzgerald served as CFO and SVP of Potbelly Sandwich Works, held multiple leadership roles at Charming Charlie, including president and CFO and chief administrative officer, and previously served as chief administrative officer of Sears Canada. Fitzgerald is a member of the board of Premier Franchise Management. He holds an MBA in finance from Indiana University’s Kelley School of Business and a bachelor’s degree in finance from the University of Florida.
About Planet Fitness
Founded in 1992 in Dover, New Hampshire, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness clubs in the world by number of members and locations. As of December 31, 2025, Planet Fitness had approximately 20.8 million members and 2,896 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain. The Company’s mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone. Approximately 90% of Planet Fitness clubs are owned and operated by independent business owners.
