BODYBAR Pilates announced the opening of its 100th studio nationwide in its home state of Texas. The opening marks a full-circle moment for the brand, taking place in the very market where the franchise began. This milestone comes on the heels of a strong development year too, as the brand opened 21 new locations in 2026 and counts more than 21,000 active members nationwide.
BODYBAR Pilates Fort Worth – Presidio is owned and operated by first-time franchise owner, Shay Werkheiser. A former stay-at-home mom, she spent her days caring for her daughters, volunteering with the Junior League and staying involved in her community. As her daughters got older and she found herself with more free time, she began practicing Pilates regularly. She tried a handful of studios in the area, but BODYBAR Pilates stood out to her not just for its affordability and workouts, but for its people. The studio noticed when she missed a class – a small gesture that showed her the kind of welcoming and attentive community the brand built. That sense of belonging is what led her to franchise.
“I couldn’t be more excited to open my first BODYBAR Pilates studio this fall and bring this amazing workout to Presidio residents,” said Werkheiser. “After 18 years focused on raising my daughters, this is a new chapter for me. BODYBAR has given me the resources and support to feel empowered stepping into business ownership. For me, this experience is about building a community where members feel stronger, healthier, and connected. The fact it’s BODYBAR’s 100th studio makes it even more special!”
Founded to redefine fitness, BODYBAR Pilates’ mission is to cultivate a balanced, athletic, and real community. The Fort Worth – Presidio studio will span 2,300 square feet, including 14 Allegro 2 Reformers, ADA-accessible bathrooms fully stocked with necessities, and a boutique with branded activewear and accessories for purchase.The studio will offer BODYBAR’s signature athletic Pilates classes, led by certified instructors and designed to support strength, balance, mobility, and overall well-being for all fitness levels, using state-of-the-art Pilates equipment.
Under the leadership of Kamille McCollum, BODYBAR Pilates has experienced massive growth over the past decade, expanding from just three studios in the Dallas-Fort Worth area to a network nearly 40 times that size. Now celebrating its 100th studio opening, the brand shows no signs of slowing down, with more than 70 studios in the pipeline and 30 slated to open by year’s end. This includes debut locations in Indiana, Kentucky, Nebraska, New Hampshire and Tennessee.
“When we started franchising BODYBAR Pilates in 2015, we had a handful of studios but a big vision for what our brand could become,” said McCollum. “Reaching 100 studios is incredibly rewarding, and it’s not something Matt and I take lightly. We’re beyond thankful to our dedicated franchise owners, team, and studio members who got us here. They’re the heart of this brand and the reason why BODYBAR is more than just a workout. As we continue to grow, we’re staying true to what got us here: balanced, athletic and real classes that help people feel stronger inside and out. We’re thrilled to see what Shay does in Presidio and to welcome our new members very soon.”
