Personal Training

This is the last piece on building a holistic team. Last time, I discussed the benefits of having a therapist on staff. Having a variety...

Often I see clubs that have programs or services that have no real basis in science and biomechanics. This is where trainers need to take...

Less than 2 percent of all people who join gyms do so because they want to hire a personal trainer. About 5 percent of the...

Every year I attend the IHRSA trade show. I am at the same time excited and yet scared for the industry I love. On one...

Happy members are lifelong members. As mentioned last blog, a large percentage of a gym’s customers want to lose weight. What’s more frustrating for this...

Could your next top trainer currently be a member working with one of your trainers? In a recent USA Today article by Nanci Hellmich, more...

Most exercisers want to lose weight. They want more energy and to feel less fatigued throughout the day. Recently, participation rates in endurance events like...

One of the biggest reasons for success in any training department is having a staff that is consistent. Having a staff that members recognize and...