Solutions On

A common marketing practice for communicating with your members is the use of e-mail merge. For those of you that are not yet familiar with...

Photo courtesy of Tiffany Levine. The time you spend with your employees is the number-one factor that can determine success or failure for any employee...

After being in this industry for over 30 years, I have seen the idea of a “One-Day Membership Sale” fall in and out of favor...

If ever there was a magic bullet for lead generation that I’ve found in my six years of owning personal training studios, it’s a tool...

As the industry evolves and moves into the digital age, it’s important to seek innovative solutions for traditional concerns — namely, how to engage members...

Richard Feynman, an American theoretical physicist, explained it best — “You can know the name of a bird in all the languages of the world,...

Photo courtesy of Tiffany Levine, GATC. Hiring the right personal trainer for your training department is a large part of any fitness manager’s duties. Finding...

Scientifically, the myth that human beings only use 20 percent of their brainpower has been proven to be false. However, the reality that most health...