Tag: engagement

“We have to let you go.” At the age of 40, Ellen Latham heard that phrase and faced a terrifying ...

Starting a fitness journey isn’t the hard part. We see that every January as thousands of people join our clubs. ...

There are several evolving marketing concepts getting a lot of buzz right now that will have a big impact on ...

It’s summertime, which means many of your members are taking their workouts outside, hitting running or biking trails, or doing ...

MYZONE recently reported the positive results of a gamification study performed by 12RND Fitness in Australia. The study showed an ...

It’s officially summer, and health clubs with pools are seeing a spike in the amount of members that visit on ...

Each of your members have individual goals they’re working toward, whether it’s losing weight or beating a personal record. But ...

Sticking to an exercise plan requires finding the time to exercise, but the exercise itself must also be enjoyable. We ...