All posts tagged "In Print"
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Jim Worthington: Change Agent for Newtown Athletic Club
In both business and life, change is inevitable. What’s not inevitable is how businesses and leaders approach change. As Irish playwright George Bernard Shaw once...
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Designing Locker Rooms that ‘Wow’
Regardless of all the great staff members, equipment and classes you put in place to attract members, you could be losing the member experience battle...
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Keep Them Coming
Many health clubs are finding that rewards programs are a great way to build membership count and increase loyalty. While there are different ways you...
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Engaging Members Through Aquatics
Aquatics programming is an important component of health clubs, as it offers members an opportunity to reach their goals through low-impact exercise. And with so...
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The Latest Innovations in Marketing
Marketing is the lifeblood of your club — as the way in which your club communicates its messaging, unique selling proposition and overall branding. As a...
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Ask an Expert: Bryan Dunkelberger on Club Design
You have questions, we have answers. This month we spoke with the principal at S3 Design about club design and layout trends. What trends in...
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Symbiotic Relationship
For many clubs, partnerships with other local businesses are key to success — leading to increased exposure and deeper ties within the community. Local partnerships can...
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Leadership and Power
Some people view leadership as a position of power that’s used to control others. As a result, it’s understandable why some people view leadership and...
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We’re All in Sales and Marketing
How many times have you said to your team, “We’re all in sales?” In the days of old, to get our message out we then...
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‘Mindful’ Programming
As a fitness professional, it’s important to be aware of the latest trends in not only programming and technology, but fitness and wellness as a...
