Reimagining People Management with Rosanna Tucker of CoverMe
As recruitment challenges intensify and last minute coverage disrupts operations, fitness leaders are confronting a bigger question: Is people management ...
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Tag: operations
Planet Fitness Announces New Development Agreement in Mexico
Planet Fitness announced it will be expanding its presence in Mexico. The company has signed a franchise agreement with Impulso ...
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Weekly Roundup: Fitness Brands Invest in Infrastructure and Experience
Infrastructure investments, flagship facilities and franchise expansion signal a strategic approach to national scale. The fitness industry continues to balance ...
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How 24 Hour Fitness Is Scaling Its Strategy for the 65-and-Older Demographic
At 24 Hour Fitness, the 65-and-older demographic now represents more than 200,000 members. It’s one of the company’s fastest-growing segments, ...
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Why Catalyst Fitness Eliminated the General Manager Role — and What Happened Next
For decades, the general manager role has been a cornerstone of health club operations. It’s the position owners lean on ...
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Designing for Belonging: How Modern Fitness Clubs Are Built Around Experience, Not Equipment
Fitness facility design has shifted in recent years, moving away from crowded, equipment-heavy floors toward more intentional, experience-driven spaces. Insights ...
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Why Risk Management Has Become a Business-Critical Priority for Fitness Clubs
In today's fitness industry, a loose cable, missing checklist or expired video clip can carry consequences far beyond the gym ...
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Why Loyalty — Not Retention — Is the Real Growth Strategy for Fitness Clubs
In an industry driven by attrition rates and length of stay, a shift is underway. Club operators are realizing that ...
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