• EDUCATE. EMPOWER. SUCCEED.
  • Subscribe
  • Newsletter
  • Media Kit
  • Contact
  • Login
Club Solutions Magazine
  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Magazine
    • Current Issue
    • Past Issues
    • Subscribe
    • Newsletter
    • Media Kit
    • Contact Us
  • Continuing Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • CS Connect Virtual Event
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Podcast
  • Webinars
    • Thought Leaders: A Virtual Roundtable Series
    • On-Demand Webinars
  • Buyer’s Guide
No Result
View All Result
  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Magazine
    • Current Issue
    • Past Issues
    • Subscribe
    • Newsletter
    • Media Kit
    • Contact Us
  • Continuing Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • CS Connect Virtual Event
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Podcast
  • Webinars
    • Thought Leaders: A Virtual Roundtable Series
    • On-Demand Webinars
  • Buyer’s Guide
No Result
View All Result
Club Solutions Magazine
No Result
View All Result
Home Vendor Content Solutions On

Automate and Optimize Your Software

Larry King by Larry King
February 3, 2023
in In Print, Operations, Solutions On
0
software
Share on FacebookShare on LinkedIn

Larry King, the founder and CEO at ShapeNet Software, shares eight aspects to look for when using software that can help you achieve your business aspirations.

The success of any fitness business takes a lot of hard work. The gyms that can leverage technology effectively increase the probability of their business becoming a success story. Here are eight things to look for in software that can help you achieve your goals.

Gamification: Points, rewards, achievement notifications, leaderboards, contests. All of these will contribute toward engaging your members, which equals more spending and improved retention. It will also make going to the gym fun and exciting for your members.

Video Services: Offering video workouts to members can help your business in multiple ways. Members can follow workouts from their phone on different cardio machines. Set up an on-demand area for a member to attend a class. Include videos as part of a training program. Include them as part of a membership. Offer this service to someone who cannot go to your gym. And offer your videos and/or live stream classes.

Texting: This is the most effective way to communicate with people — 90% open rate versus 10% from an email. Set up appointment reminders. Create auto texts every month that include pricing specials or health tips. Set up drip campaigns after a member initially signs up. For example: Day One thank them for joining, Day Two offer a discount on a service, Day Three remind them of a service you offer, etc.

Member Mobile App: This will help to brand your business by putting your logo in the app stores. Let members manage their account info, check-in, purchase services or products, and register for PT and classes.

Door Access: Members can enter your facility using key tags, phones or a face recognition scan. Access is denied if they owe money. Members can access the app to pay their balance to get access. Door access makes it more effective to track check-ins and facility usage. Lock down other areas such as a pool or tanning room. Access is only allowed based on membership purchased. This will help you easily monetize those areas.

Upsell Screens: Typically, many employees are not good at sales. Look for software that provides the ability to offer other upgrade choices on the checkout screen. Let the software do the selling.

Auto Billing: If a member purchases a membership on the 10th, look for software that can auto bill every 10th of the month.

Customization: It’s always great to be able to have the ability to discuss with your software vendor a potential function or report that could have a big impact on your business or the fitness industry.

If your fitness business has software that can provide all of the above, you will substantially increase the probability of your gym becoming a long-lasting success story. If not, you will need your staff to manually manage some of these things which leads to higher employee costs and more human error.

Tags: billingFebruary 2023mobile appsoftwaretechnologyvideo
Previous Post

Win More Members with Integrated Campaigns

Next Post

New Year Strategies for Retaining Your Members

Larry King

Larry King

Larry King is the founder and CEO at ShapeNet Software. He can be reached at larryking@shapenetsoftware.com or visit shapenetsoftware.com.

Related Posts

Kevin McHugh
Cover Story

Kevin McHugh: Jack Of All Trades

June 7, 2023
Perspire
Brand Voice

Perspire Ignites the Wellness Within

June 7, 2023
Member experience
Features

Member Experience Goes Mobile

June 7, 2023
marketing
Features

Marketing to the New Market

June 7, 2023
Customer Experiences
Ask an Expert

Ann Reeder On Creating Great Customer Experiences

June 7, 2023
Generating Revenue
Solutions On

How Fitness Clubs are Generating Revenue with Wellness

June 7, 2023
Next Post
retaining your members

New Year Strategies for Retaining Your Members

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Facebook Twitter Instagram LinkedIn
Club Solutions Magazine

Club Solutions Magazine is the #1 business resource for the health and fitness industry. Established in 2003, Club Solutions provides best practice, business resources that educate and empower health club professionals.

EDUCATE. EMPOWER. SUCCEED.



The Current Issue

June Issue 2023

June 2023



Browse

  • Home
  • Subscribe
  • Newsletter
  • Media Kit
  • The Magazine
  • Buyer’s Guide
  • Contact Us

© 2023 Club Solutions Magazine. Published by Peake Media.

No Result
View All Result
  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Magazine
    • Current Issue
    • Past Issues
    • Subscribe
    • Newsletter
    • Media Kit
    • Contact Us
  • Continuing Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • CS Connect Virtual Event
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Podcast
  • Webinars
    • Thought Leaders: A Virtual Roundtable Series
    • On-Demand Webinars
  • Buyer’s Guide

© 2023 Club Solutions Magazine. Published by Peake Media.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In