Active Wellness, a fitness design and management company, has promoted Dr. Mike Rucker to chief digital officer. Rucker oversees digital strategy, process optimization, member and employee experience platforms, and supports growth marketing automation for Active Wellness clients operating in ...
Corporate wellness programs are designed to promote and encourage healthy behaviors. From trainers leading a fitness class at a business, creating a custom program, offering discounted memberships and even managing fitness centers within businesses, there ...
What’s your club’s purpose? Operationally, the answer to that question should be the driving force behind every new workout you implement, policy you enforce, and amenity you add. In short, that answer should be your ...
The past couple of weeks have been a busy one in the fitness industry. Below is a roundup of the latest investments, leadership changes and announcements taking place at health clubs and vendors nationwide. North ...
The one constant in the realm of technology is that it’s always evolving, and club management software (CMS) is no different. Keeping up with so many updates to CMS platforms can be tricky, and sorting ...
Imagine you could gain access to 400-plus years of combined experience in the fitness industry in the span of 2.5 days. What insights could you glean from lessons learned, challenges overcome, mistakes made and successes ...
The fitness industry is fluid, with new trends developing every few months across all facets of a health club: equipment, design, programming and beyond. More so than any other area of the industry, technology’s role ...
With the daily pressures of work, family and social life, it can be hard for consumers to go to the gym. Mobile coaching apps allow members to take their fitness with them wherever they go. “Mobile ...
Years ago, scribbled notes on clipboards were the most detailed notes you could get out of your sales staff. Now, with so much information available online about potential prospects, sales software is an essential tool ...
You have questions, we have answers. This month we spoke with Mike Rucker, the vice president of technology for Active Wellness, about club management software. For those who don’t know, what is application programming interface ...
