Merriam Webster defines the word “competition” as, “The effort of two or more parties acting independently to secure the business of a third party, by offering the most favorable terms.” The health club industry is ...
While boutique fitness may have dominated the group fitness scene lately, big-box clubs and fitness chains are figuring out ways to create the boutique experience in-house. If you are eager to create a similar boutique-buzz ...
Your cycling studio could be the secret to transforming your biggest threat into a growth opportunity. Frequently named in industry reports as the most popular group exercise class category, group cycling has enjoyed major growth ...
In June 2014, Fit Republic entered the health and fitness scene in Phoenix, Arizona, as the brainchild of Mountainside Fitness founder Tom Hatten. According to Hatten, Fit Republic was a result of his witnessing the ...
For big box gym owners looking for turn-key ways to keep up with ever-changing fitness trends, create new revenue streams and foster an authentic community within their facility, the Studio-In-Club model has become a great ...
According to Yoga Journal’s “Yoga in America” study, 20.4 million Americans practiced yoga in 2012, up from 15.8 million in 2008. And, yoga studios have been popping up around the country to meet the rise in popularity. ...
Many cycle studios in multi-purpose facilities sit dormant 80 percent of the time — generating low return on investment. In contrast, cycle boutiques are growing fast and generating twice the revenue per customer. In 2014, 42 percent of U.S. ...
Let’s face it: The days of gyms only offering rows and rows of cardio equipment and endless racks of weights are over. You can get that stuff at any gym — you really can. These ...
