It’s been a busy week in the fitness industry! Several announcements, updates and milestones have taken place from a broad cross-section of the industry. For your convenience, here’s a recap of the top news stories: ...
Referrals are an easy and cost-effective way to get new members in your club. In an ideal world, your club would create an experience that makes your members want to organically tell their friends and ...
When I look up the word “leadership,” these are the words and phrases used to describe it: vision, motivation, serving, empathy, thoroughness, managing, team building, continuous improvement and taking risks. Though a leader may need ...
As the average health club member has sought fitness experiences that facilitate a tribe mentality, indoor cycling programming has grown increasingly popular in clubs of all sizes. Clubs that understand the growing potential of indoor cycling ...
Over the last few years, body composition technologies like 3D body scanning have become mainstays in clubs across the U.S. With this evolution comes a responsibility to educate your members on its added value. Ashley ...
Mentors are critical to professional success — everyone can benefit from the advice of an experienced individual. Lynne Brick, Joe Cirulli and Frank Lawrence, all veterans and leaders in the industry, have each benefited from ...
You have questions, we have answers. This month we spoke with the social media manager at Gainesville Health and fitness about social media marketing strategies. What platforms is GHF on, and how did you go ...
Poet and playwright Oscar Wilde once said, “Experience is the hardest kind of teacher. It gives you the test first and the lesson afterward.” Joe Cirulli knows this well. He founded Gainesville Health and Fitness ...
Parking lot safety is imperative for health clubs. Your average member could be inside your facility for at least an hour, and without the proper safety precautions in the parking lot, their cars could be ...
Between the many types of clubs found in the fitness industry — boutique, high-value/low-price (HVLP), full service or any other variation — there’s one constant: the need for fitness equipment. Equipment isn’t just an added ...
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