Tag: Member Acquisition

Fitness marketing's old seasonal playbook is breaking down and clubs that focus too much on January are leaving money on ...

From team-building and member engagement to innovative acquisition strategies and modern facility design, here are the top takeaways from the ...

During summer, seeing more children in your facility is very likely. To better accommodate your youth and family demographic, there’s ...

In years past, there was an abundance of independent mid-sized gyms and health clubs that were profitable. This is no ...

If it seems like there’s a fitness club opening in your area every week, well, there just might be. Today, ...

The fitness industry is changing. The growing use of smartphones gives club operators a unique opportunity to engage with members ...

Many club management softwares (CMS) can give clubs the ability to manage and monitor everything from point of sale, to ...