Tag: Membership

Force Fitness Club, located in Ridgewood, New York, knows how to go with the flow. When Mike Romer opened Force ...

Over the years, health and fitness facilities have looked at their retention ratios as something they didn’t have much influence ...

Picture your ideal customer — the one who spends the most dollars at your facility, and who is the most engaged.  ...

If it seems like there’s a fitness club opening in your area every week, well, there just might be. Today, ...

There are two key components to any health club business: retaining members and gaining new members. Sales requires patience, strong ...

It’s not often you hear sales and retention used together in the same sentence when talking with a fitness club ...

The U.S. has become a smartphone society. Over 70 percent of the population owns a smartphone. According to Google consumer ...

We often hear mention of marketing plans that help drive membership sales at health clubs. This usually consists of how ...