Tag: The Essentials

Many club owners and operators will start letting their members know that new fitness equipment is coming in 2019.  They ...

The Pretty Direct Sales System is a program I designed to sell high-priced health club memberships and personal training packages. ...

I recently read an article in the Harvard Business Review that began to change my overarching thought process. It said, ...

Think about your last performance evaluation. What sticks in your memory? Do you remember the energizing pluses or the dreaded ...

The future is bright for group exercise, according to the 13th annual survey of worldwide fitness trends by ACSM’s Health ...

As you reflect back to all of the hard work you and your team put into 2018, think about what ...

Having staff who are motivated to do their jobs, and do them well, is key to success. Following are five ...

The key to long lasting wellbeing is social connection. This would explain why the majority of exercisers — especially those ...