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Join The Augie’s Quest MYZONE Challenge May 1 – June 17

Augie's Quest MYZONE Challenge

From May 1st to June 17th, the health and fitness industry is invited to join The Augie’s Quest MYZONE Challenge! One-hundred percent of all the proceeds generated from the challenge will help fund the introduction of AT-1501 for individuals who are suffering from ALS.

According to the ALS Therapy Institute, “The development of AT-1501, a novel antibody which acts in a highly targeted, disease specific way to tamp down the immune system, is now ready for clinical translation. Developed at the ALS Therapy Development Institute, this potential therapeutic has been screened in more preclinical efficacy experiments than any other compound proposed in the history of the battle to end ALS.”

The time is now to get involved. The Augie’s Quest MYZONE Challenge is all about AT-1501 and our industry uniting as one to provide hope to all those suffering from ALS.

The Augie’s Quest MYZONE Challenge is simple, fun and a great event for members looking to participate in a spring fitness challenge in preparation for summer.

We’re asking all health and fitness facilities to participate in this challenge by having members who are involved donate $15.01 through the MYZONE Challenge Portal. Once they achieve 1501 MEPS in the challenge they qualify for over $50,000 in prizes, which will be shipped directly to the winner’s home.

For health clubs wanting to be involved, The Augie’s Quest MYZONE Challenge provides all the tools and administration assets required. It is also being conducted during a key time of year when clubs would be promoting their getting ready for summer programs. You will be hearing more about this exciting Augie’s Quest MYZONE Challenge directly from MYZONE in the next two weeks.


Kevin McHugh is the COO of The Atlantic Club. For information on getting involved with The Augie’s Quest MYZONE® Challenge, email him at kevinm@theatlanticclub.com.

Kevin McHugh

Kevin McHugh is the chief operating officer of The Atlantic Club. He can be reached at kevinm@theatlanticclub.com.

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