Tag: branding

When building a brand from the ground up, as demonstrated by Ann Marie Barbour through her experience with SoulBody — ...

The New York Sports Club rebrand includes one name, a new logo, club updates and new membership offerings. New York ...

Rike Aprea, the marketing director for Spartan DEKA, shares three focus areas that will help sharpen your brand profile. The ...

August 2021 Club of the Month, presented by ABC Fitness Solutions: TRIFIT, est. 2005 TRIFIT was founded in 2005 on ...

July 2021 Club of the Month, presented by ABC Fitness Solutions: CFX (formerly Charter Fitness), est. 2000 Charter Fitness is ...

Good branding helps companies hire industry-best experts faster, get higher efficiency of day-to-day work, reduce staff turnover and in the ...

GoodLife Fitness, based in Canada, started 2020 off with a new brand campaign. The campaign “Canadian Strong” seeks to break down ...

When the clock struck midnight on January 1, it signaled the close of Gold’s Gym’s strongest year of international growth ...