All posts tagged "Member Experience"
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Enhancing Experiences Through Fitness Equipment
Fitness equipment is as big a part of your club experience as your facility design, classes and staff. While factors like available space and layout...
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6 Imperatives of Excellence in Your CX Initiative
Forrester Research has been busy in the customer experience management space. Their most recent wave report, the 2018 fourth quarter, defined the leaders in this...
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Creating a One-Stop Shop of Fitness
Innovation is motivation in the fitness industry. And delivering encompassing, exceptional fitness experiences for your members requires a strong understanding of what they want from...
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Bringing Members Closer Together
Philadelphia, one of America’s oldest cities, has several notable attractions, such as Independence Hall and the Liberty Bell. While it’s not as old or historical,...
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A Rising Tide Lifts All Boats
Merriam Webster defines the word “competition” as, “The effort of two or more parties acting independently to secure the business of a third party, by...
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Adding to Your Bottom Line
Have you ever wondered how many staff hours and how much money it takes to track down declined payments or expired credit cards? What about...
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Power in Numbers: Courses Motivate Members, Drive Revenue
It isn’t surprising that group fitness makes people feel good. Research has long shown the power of support groups — and fitness is no exception....
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Why You Should Differentiate On Experience, Not Price
Most health clubs know the importance of differentiation — the process of defining the unique aspects of your business that make it stand out, and...
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Translating the Experience: Expanding to Multiple Locations
Any operator with a single health club location will face an important decision: whether or not to expand. Expanding to multiple locations is the next...
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Why Customer Service Matters for Gyms
As 2019 starts, most gyms are figuring out how to retain as many new members as possible after the January rush is over. While plenty...
