One thing that can help your members see better results and set your club apart is a successful nutrition program. While these programs can be challenging to get off the ground, it’s not an impossible ...
Wow, the start of another year. 2020 is here and with the January rush of new and more engaged members, it is easy to forget about retention the first couple months of the year. However, ...
One of my colleagues was walking around the gym finding his next client. As he was passing by the yoga room, a member abruptly stopped him and shouted, “Sir, the dirty towel bin is missing. ...
When it comes to handling delinquent accounts, a logical response is to remove the member’s access to your club and proceed through collections to get your money. However, as a boost to your club’s culture ...
Carl Cadwell, the owner of Tri-City Court Club in Kennewick, Washington, had a vision to help people with their overall health, with recovery being an important aspect. Thus, the club’s Recovery Zone was born. The ...
According to IHRSA’s 2016 report, “Profiles of Success,” over 18 million members have signed up for small group training (SGT). The reasons people are increasingly attracted to this fitness offering is obvious. Keeping them in ...
When making decisions in your club — about new fitness classes or equipment placement, for example — it’s important to accommodate your members who have special needs or require adaptive fitness. Keeping these members in ...
According to McKinsey & Company, “Leading companies understand that they are in the customer experience business, and they understand that how an organization delivers for customers is beginning to be as important as what it ...
Did you accept the latest upgrade for your operating system (OS) on your PC or Mac? Make sure you do if you haven’t. There are really smart people constantly monitoring the software that is deployed ...
Today, first impressions are made online. Typically, consumers who are interested in fitness services in your area will do a quick Google search and base their decision on how they feel about your website, rather ...
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