Tag: Retention

Having an offer that makes members choose your gym over the competitors is tricky — but what’s really tricky is ...

As the cost of new member acquisition in health clubs continues to increase due to the expense of external advertising ...

Price often influences perception — and when it comes to your club’s pricing structure, it’s important to create a perception ...

There’s no doubt, data is king. People love to be in the know in almost every aspect of their lives, ...

Well, we have already discussed the first two tips for improving member retention: “The Need to Know your True Retention ...

For some health clubs, their secret weapon is Group X. For others, it’s personal training. But at Mountainside Fitness, the ...

As an industry, we understand that member recruitment and retention is the key to success. With research showing that 50 ...

Robert Brewster, the owner of the Alaska Club said, “Locker rooms are one of the best places in the club ...