Snap Fitness announced today that it secured a major development plan for the United Kingdom with MSG Life Limited.
As the largest development deal in brand history, MSG Life Limited will open 30 Snap Fitness locations across the UK. This latest deal continues the fitness provider’s surge in international growth and will put UK growth on the fast track — advancing the current plans in place with master development group TwentyTwoYards Ltd.
Chief development officer Steele Smiley said the agreement with MSG Life Limited “puts the brand in a position to win” in the UK.
“With millions of prospective members in this area, this is a paramount move for our brand,” said Smiley, in a press release. “Snap Fitness will be the gym that dominates the market — as it does in countless other countries.”
MSG Life Limited has several key players driving the brand’s growth in the UK. Moonpal Grewal, Satman Grewal, and Pali Grewal are the primary owners; Moonpal Grewal is known for developing Domino’s Pizza in the UK as one of its largest franchisees. The group plans on opening its first club in Bristol this May.
Snap Fitness has more than 2,000 clubs open or in development in 18 countries. It was founded in 2003 by Peter Taunton.
Press release provided by Snap Fitness.
