Thought leaders from a cross-section of the industry discuss how to keep new members engaged after the New Year rush.
Topics of discussion:
– How are facilities marketing to new members, enrolling them and managing their expectations.
– How to help new members make exercise a priority and part of their routine.
– What role gyms play in helping members achieve behavior modification.
– Successful strategies for retaining new members.
Panelists include:
– Colleen Kennedy, Director of Membership Sales at The Houstonian Club
– Jacob Thomas, Owner of Razor Sharp Fitness
– Jersey Giambrone, Founder of Fuel Bootcamp
– Marie Gonzalez, CEO of ClubFitness Greensboro
