The Essentials

Hurricanes Harvey, Irma and Maria profoundly touched us at Crunch Fitness. Puerto Rico’s devastation was even more personal, as we have two franchise locations there....

Are you a generalist or a specialist? Are you a “mainstream” club that offers a variety of programs and services, or are you a boutique...

While most of us are familiar with setting our own personal goals to achieve New Year resolutions, how many of us apply the same principles...

One of the most underestimated sales tools is body language, and in particular, facial expressions. We all know that effective communication is achieved through what...

Everything you are doing in your business is being challenged by something new, and this disruption is demanding fitness industry leaders and operators stretch, grow...

With the end of the year just around the corner, I am sure you and your teams have been preparing for 2018. With that in...

Being a female leader in the fitness industry presents some unique challenges. But while it’s difficult to juggle the responsibilities of leadership with the joy...

Mental toughness is “a measure of individual resilience and confidence that may predict success in sports, education and work.” We hear a lot about mental...