A whole new year has arrived, and everyone is thinking the same thing: “What can I do this year to make a more significant impact on my community and my company than I did last ...
When people say you have to spend money to make money, it’s true. However, with some evaluation of your facility, you can find ways to create an exceptional experience with the space and resources already ...
Having an apparel shop usually isn’t a gym’s first priority. And why should it be? Members don’t come to your club to shop — they come to workout. However, an apparel shop that is well-managed ...
Consider the retail industry: every square foot of floor space should create value for the customer and profit for the retailer. This can generally be construed under two separate mantras: • Mantra 1: Pack every ...
Light therapy is expanding in all medical disciplines, treating everything from chronic pain to fibromyalgia. The practice has also made its way into health clubs in the form of Near Infrared (NIR) Red Light therapy. ...
Most gyms, health clubs and fitness studios focus on revenue per member. Some may go a step further and break revenue down into average revenue per member per month and average length of member retention. ...
Every business has its bread and butter — that special something that brings in the most money outside of membership dues. And for many gyms in the U.S., despite technological innovations in fitness, that bread ...
It has been reported that, on average, consumers waste approximately $39 of monthly gym membership dues from underutilization. On the operator side, especially single-site studios, unused class capacity represents real dollars left on the table. ...
One of my clients sells coaching/training services to over 90 percent of their members. They accomplish this amazing feat by doing a few things different than most gyms: They focus on scheduling as many free ...
By: Kristin Ritter Adding new profit centers to clubs, now more than ever, has been a big topic on the minds of club owners and managers over the past two years. But how do we ...
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