Keep Up with Evolving Consumer Expectations
December 1, 2021
As consumer expectations are changing after the pandemic, remember these tips in order to keep up with the hybrid trends. As we emerge from lockdown, fitness consumer behaviors and expectations are changing faster than ever ...
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Your Managers Should Be in a Mastermind Group, Too
April 2, 2021
Bob Surface, the SVP of Club Solutions Mastermind Groups, shares why your managers can and should benefit from peer-to-peer learning. I once heard a friend say, “Ideas without implementation are just intellectual entertainment.” Having a ...
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Leading the ‘PAC’ at Prairie Athletic Club
January 5, 2020
When Bruce Thompson opened Prairie Athletic Club in 1976, he only had one goal in mind: bringing the game of racquetball, a game he was very passionate about, to his hometown of Sun Prairie, Wisconsin. ...
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